Tag: interview
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How to Record Phone Interviews Privately
Journalists rely on source protection to gather and reveal information in the public interest from confidential sources. Such sources may require anonymity to protect them from physical, economic or professional reprisals in response to their revelations. While professional journalistic practice entails multi-sourcing, verification and corroboration, confidential sources are a key component of this practice. Without confidential sources, many acts of investigative…
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Why You Should Record a “Jobs to be Done” Interview
Marketing isn’t just about advertising a product or service’s basic features—at least good marketing isn’t. The marketing that really hits home with consumers is the kind that goes beyond this to delve into the core customer needs that are being fulfilled. Knowing the ins and outs of these needs (and in turn, how to play…
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Journalists: Use a Phone Call Recorder to record conversations on iPhone
Leave No Room for Claims of “Fake News” In recent months, several journalists have come forward to point out inaccuracies in former New York Times Executive Editor Jill Abramson’s new book. It’s a sad sign of our self-satirizing times that Abramson’s book is about journalism, and the title contains the words “truth” and “facts.” In…